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TutorialCost Optimization

How to Reduce Your LLM API Costs by 30-60%

7 min readBy Akash

A comprehensive guide to optimizing your ChatGPT, Claude, and other LLM API costs using proven strategies and Token-Oriented Object Notation (TOON).

If you're building applications with ChatGPT, Claude, or other large language models, you've probably noticed: LLM costs add up fast. For production applications processing thousands or millions of requests, API costs can quickly become one of your largest expenses.

The good news? There are proven strategies to reduce these costs by 30-60% without sacrificing quality or functionality. In this comprehensive guide, we'll walk through exactly how to optimize your LLM token usage.

Understanding LLM Pricing

First, let's understand how LLM pricing works. All major providers charge based on tokens - roughly 4 characters or 0.75 words. Here's current pricing (January 2025):

ModelInput (1M tokens)Output (1M tokens)
GPT-4 Turbo$10.00$30.00
GPT-3.5 Turbo$0.50$1.50
Claude Opus$15.00$75.00
Claude Sonnet$3.00$15.00

At scale, even small optimizations make a huge difference. Reducing token usage by 40% on 10 million monthly requests can save thousands of dollars.

Strategy #1: Use TOON Instead of JSON

The single biggest optimization you can make is switching from JSON to Token-Oriented Object Notation (TOON) for structured data in your prompts.

Why TOON Saves Tokens

  • No repeated keys: JSON repeats field names for every array item. TOON declares them once.
  • Minimal syntax: No braces, brackets, or excessive quotes.
  • Tabular format: CSV-like efficiency for uniform arrays.

Real Example

JSON (320 tokens)

{
  "customers": [
    {
      "id": "C001",
      "name": "Alice Johnson",
      "plan": "Pro",
      "mrr": 99
    },
    {
      "id": "C002",
      "name": "Bob Smith",
      "plan": "Enterprise",
      "mrr": 499
    },
    {
      "id": "C003",
      "name": "Carol White",
      "plan": "Basic",
      "mrr": 29
    }
  ]
}

TOON (128 tokens - 60% savings!)

customers[3]{id,name,plan,mrr}:
  C001,Alice Johnson,Pro,99
  C002,Bob Smith,Enterprise,499
  C003,Carol White,Basic,29

💰 Cost Impact

For 100,000 API calls/month with GPT-4 Turbo:
JSON: 32M tokens × $0.01/1K = $320
TOON: 12.8M tokens × $0.01/1K = $128
Monthly Savings: $192 | Annual: $2,304

Strategy #2: Optimize Prompt Engineering

Beyond data format, how you structure prompts matters:

  • Remove redundancy: Don't repeat instructions in every prompt. Use system messages.
  • Be concise: "Summarize" instead of "Please provide a summary of the following text"
  • Use abbreviations: When context is clear, shorten field names (usr instead of user_information)
  • Batch requests: Process multiple items in one API call instead of separate calls

Strategy #3: Choose the Right Model

Not every task needs GPT-4. Consider:

  • GPT-3.5 Turbo: 20x cheaper than GPT-4, great for simple tasks
  • Claude Haiku: Faster and cheaper for straightforward queries
  • Task-specific models: Embedding models for similarity, specialized models for classification

Strategy #4: Implement Caching

Don't make the same API call twice:

  • Cache common responses (FAQ answers, product descriptions)
  • Use semantic caching for similar queries
  • Store embeddings for retrieval instead of re-generating

Implementation Roadmap

1Audit Current Usage

Analyze your API logs. Identify high-token prompts and frequent calls.

2Convert Data to TOON

Start with structured data. Use our converter tool to test.

3A/B Test

Compare response quality and costs. Measure actual savings.

4Roll Out Gradually

Deploy to 10%, then 50%, then 100% of traffic. Monitor metrics.

Conclusion

Reducing LLM costs by 30-60% is achievable with the right strategies. The combination of TOON format for data, optimized prompts, smart model selection, and caching can dramatically cut your AI expenses without sacrificing quality.

Start small: convert one high-traffic endpoint to TOON and measure the impact. You might be surprised how much you save.

Ready to Optimize Your LLM Costs?

Try our free JSON to TOON converter and see your potential savings.

Convert to TOON Now